What a website redesign actually fixes
Most Sydney businesses don't need their first website; they need their current one to stop underperforming. The site was built years ago, the business has moved on, and the gap between the two shows every time someone lands on it from Google. A redesign closes that gap: same business, same domain, rebuilt so the site loads fast, reads clearly on a phone and gives visitors an obvious next step.
Rebuild versus patch
There's a point where patching an old site costs more than rebuilding it. Old page builders fight every change, quick fixes pile up, and the underlying speed and mobile problems never really go away. Our free review tells you honestly which side of that line you're on. If a smaller fix genuinely solves it, we'll say so and quote the smaller job; our guide to the five signs a website is costing you customers is a good self-test in the meantime.
How we protect your Google rankings
The horror stories about redesigns tanking traffic almost always come down to migrations done carelessly: URLs changed with no redirects, ranking pages deleted, titles rewritten for no reason. We treat your existing rankings as an asset to carry across. Every old URL gets a 301 redirect to its new home, the pages earning search traffic keep the content and titles that earned it, business details stay consistent everywhere, and the new site ships with the same SEO foundations we build into every project: clean structure, schema, fast Core Web Vitals and location signals for Sydney searches.
What it costs
Redesigns follow the same fixed pricing as new builds, because we rebuild properly rather than patch: from $1,500 for a sharp few-page site and $3,500 for a six-page site, with online stores quoted from $5,500. Content migration and redirects are part of the job, not an extra. See the full web design packages, or read how much a website costs in Sydney for the wider market picture.